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Question: Jose Reyes is a computer science student in his last semester. He just completed a class on how to build smartphone apps. The last day of class, Jose's professor pulled him aside and told him that he has excellent aptitude for building smartphone apps and that he should pursue doing so instead of taking a job with an existing company following graduation.
Jose really respects his professor and is now thinking about doing what he recommended. He is confident that he can build successful smartphone apps and has thought previously about being an entrepreneur. The downside is that he isn't especially passionate about building smartphone apps. If Jose asked you for advice, what would you tell him to do?
1. The chapter mentions the theory of transaction cost analysis (TCA). What role does TCA play in the decision to use a company sales force rather than independent manufacturers' agents?
The second partner wants to keep the old name and argues, "We have already paid for business cards, vehicle paint, signage, and ads in Yellow Pages". Evaluate the arguments of the two partners. Explain and illustrate their points by identifying t..
Ethical Dilemma: You were recently hired by ThunderCat Corporation, a major aircraft producer with a manufacturing presence in numerous countries. ThunderCat's sales personnel constantly travel the world, selling fighter jets and commercial aircra..
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On April 9, 2003 the U.S. congressional Subcommittee on Health (part of the House Committee on Energy and Commerce) heard testimony from various witnesses on the topic "Strengthening and Improving Medicare.
What is the proper way to account for the revenue in this case? Why?- Under what circumstances might you consider going to the "Brothers" to discuss the matter?
Does the AMA Statement of Ethics address marketing to children? Go to www.marketingpower.com and review the statement.
According to the election records, there were 328 voted ballots. There were fifteen elected officers, of which three were contested races.
It has been said that "a company that deserves a union gets one," suggesting that if proper leadership and motivation techniques are employed and desirable policies devised, the workers will not want to unionize. Either agree or disagree with t..
Construct a Pareto diagram (chart). In conjunction with the framework presented. What role is played by the use of these diagrams?
The demand to utility networks is not usually constant and steam-turbine generating units do not always operate at full-load capacity to produce maximum power.
The agreement expressly conditioned Toll's payment obligations on Briarwood's delivery, at its sole cost and expense, of final, unappealable subdivision.
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