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Discuss about the customer-driven marketing strategy

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Customer-Driven Marketing Strategy

Question 1: Develop a customer-driven marketing strategy. Describe your strategy and conclude with a positioning statement for your business. Your report should answer the following questions:

Product Idea

Wireless ambidextrous wearable mouse that will click by via infrared sensors.

1. Positioning

Question a. Identify key competitors in your target market

Question b. How would you differentiate your business from the current competitors?

Question c. Develop a positioning statement for your business

Reference no: EM132486524

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