Discuss about managing revenue in hospitality businesses

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Reference no: EM132324558

Financial Performance and Revenue Management Assignment -

Learning Outcomes:

  • Critically evaluate processes involved in the management of revenue in hospitality enterprises.
  • Design a revenue management strategy for a hospitality enterprise.

Students are required to -

Write a 3000 word paper discussing the approaches and techniques used when managing and maximizing revenue in hospitality businesses. Your response should address the range of revenue management techniques used in controlling costs, marketing and pricing strategies, yield management, capacity allocation and in the management of capacity.

Your response should include examples of these techniques which are used by hotel, restaurant and bar operations that you are familiar with, either through your work experience or as a customer.

Assessment criteria: Marks will be awarded for -

  • Critical application and integration of hospitality financial and revenue management concepts / models.
  • Awareness of marketing and operational factors in revenue management.
  • Viability of practical applications.
  • Coherent development of report to include presentation, quality of sources and referencing.

Verified Expert

In this assignment the different techniques and approaches of revenue management is discussed.Moreover,in this assignment the different revenue management strategies have been explained. In addition, the different challenges faced by hotel industry in revenue management is explained.In addition importance of revenue management is also discussed in this study.The operational and marketing factors that affect hospitality industry is also discussed.Recommendations have also been provided to make improvements in hotel industry of Switzerland.

Reference no: EM132324558

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len2324558

6/18/2019 10:59:50 PM

Word limit – 3000 words. Please Note: Normal BHMS regulations apply for the submission of this assignment. Your response should include examples of these techniques which are used by hotel, restaurant and bar operations that you are familiar with, either through your work experience or as a customer.

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