Reference no: EM132292316
1. Coupons and sales are frequently used marketing tactics in which form of competition?
A. pure competition
B. cross-market competition
C. oligopoly
D. monopolistic competition
E. monopoly
2. AT&T, MCI, Verizon, and Sprint control approximately 80 percent of the $16 billion international long-distance telephone service market. These companies operate in a
A. monopoly.
B. cross-market.
C. pure competition position.
D. monopolistic competition position.
E. oligopoly.
3. __________ is the form of competition that occurs when only one firm sells the product.
A. Pure competition
B. Cross-market competition
C. Oligopoly
D. Monopolistic competition
E. Pure monopoly
4. The idea that organizations are part of a larger society and are accountable to that society for their actions is referred to as:
A. Code of Ethics
B. Moral Idealism
C. Cause Marketing
D. Utilitarianism
E. Social Responsibility
5. __________ income is the money a consumer has left after paying taxes to use for food, shelter, clothing, and transportation.
A. Net
B. Discretionary
C. Disposable
D. Household
E. Gross
6. The money that remains after paying for taxes and necessities is called __________ income.
A. net
B. discretionary
C. disposable
D. gross
E. expendable
7. Recently, the number of people who attended music concerts, plays, and other live entertainment increased, because many people believed they had the __________ income to enjoy such events.
A. gross
B. disposable
C. proprietary
D. discretionary
E. flexible
8. Discretionary income can be increased by
A. earning more money.
B. reducing savings.
C. reducing the cost of housing.
D. reducing the cost of insurance.
E. All of the above are ways to increase discretionary income.
9. __________ is a form of competition in which every company has a similar product.
A. Pure competition
B. Cross-market competition
C. Oligopoly
D. Monopolistic competition
E. Monopoly
10. The form of competition in which many sellers compete with their products on a substitutable basis is called
A. pure competition.
B. cross-market competition.
C. oligopoly.
D. monopolistic competition.
E. monopoly.