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1. What are the advantages and disadvantages of sales promotions and public relations?
2. Describe what you see as the difference between face to face customer service and speaking with your customer over the phone?
3. How do you define going the extra mile for your customer? Give an example of when you have done this.
Historical data indicates that only 20% of cable customers are willing to switch companies. If a binomial process is assumed, then in a sample of 20 cable customers, what is the probability that
Increasing customer power is a continuing challenge to marketers in today’s economy. In what ways have you personally experienced this shift in power; either as a customer or as a business person by considering the two words of marketing and the need..
Privacy and security issues associated with e-commerce have implications for financial reporting and compliance with laws and regulations. Identify a retail company and describe how the company uses electronic commerce. Further, explain why electroni..
Rate these (3) concepts, "portfolio investment", "cluster analysis", and "market leadership"
You are in charge of quality control for shirts supplied by your vendor. You take 18 samples, each with 24 shirts. You find that a total of 17 shirts are defective. Identify the most appropriate control chart, explain why it is the most appropriate, ..
Argue for or against the argument that pay grades limit a company's ability to achieve competitive advantage. Support your position.
How likely is it that the store owner will make between $6,000 and $7,000 if she implements your suggestion?
What is stakeholder analysis? Explain the steps taken to achieve the identification and evaluation.
Want to do market research for the distributors for the fruit bar.
What are the similarities or differences between the 4-T's and the fundamental safety concepts expressed? If so, what are they? How do they relate to the real world of preventing accidents without sinking the bottom line for our company?
The Waikiki Enterprise Corporation produces two types of computers at its manufacturing plant in Torrance, California. Profit on computer A is $900 per unit and for B it is $600.
Critically analyze the company’s (Boeing Airlines) operations management practices.
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