Reference no: EM132241218
1. Which of the following does the customer service concept imply?
- Firms should establish logistics costs and let customer service follow.
- Firms should set customer service levels and logistic costs simultaneously to achieve strategic goals.
- Firms should maximize customer service levels.
- Firms should minimize customer service levels.
2. Which is LEAST important in order to build a successful strategic relationship?
- common goals shared by the firms
- joint investment among the firms
- mutual trust among the firms
- open communications among the firms
3. Which of these is a disadvantage of an exclusive distribution system:
- Dealers are less likely to provide post-sale service.
- Dealers are unable to carry a complete line of stock.
- Manufacturers are less able to reduce credit losses.
- Sales may be lost because of inconvenient retail locations.
4. All of the following are reasons for the increased emphasis on logistics systems EXCEPT:
- emergence of information technology to track product flow.
- inventory control has become more complex.
- large growth in the differentiation of products to respond to changes in consumer demand.
- re-regulation of the trucking and railroad industries to insure that price-gouging tactics will now longer be practiced.