Digital retouching and poster design

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Reference no: EM132196762

Digital Retouching and Poster Design

Poster and Retouching

Overview: Photoshop assessment will include two parts the first part will require to demonstrate retouching skills, image isolation, and layer mask manipulation for containing large resolution image.

Task 1: Students need to take a photo with a DSLR camera (phone camera photos will not be suitable) or find a large resolution image (not smaller than 4000 x 3500 pixels), head and shoulder shot from copyright-free websites to use for the final project. The image should not be smaller than A4, 300dpi.

Use of low resolution or copywritten images will lead to of deduction of marks up to 25 % because the final output will not be suitable for print.

Original image should be retouched in Photoshop, use cloning stamp and additional cloning tools, layers, adjustment layers, create and modify selections, layer masks, and color management. The final image should be uploaded to Canvas in PSD format with all layers and effects to see. The resolution should be reduced to 72 dpi which will reduce final document size.

Once the photograph is modified enough, it can be used for part 2.

Task 2: Students must use an already retouched photograph for the development of a Poster using photographic artwork/collage with multi/double exposure (combination of two or more images) and/or implementation of blending modes and blending options (special effects such as peeling, cracks e.t.c). Appropriate text should be used in a suitable layout.

The work should have a metaphorical concept (theme) and demonstrate a high level of photoshop skills. Students should pay high attention to a range of quality of images (size of images in pixels), quality of created selections (layer mask selection) and identify and select appropriate tools for different types of selections. Ability to use layers, adjustments layers, manage layer masks and masks' edge modification.

Approximately 20-30 layers should be developed during work on both images.

As a final submission students should submit 2 files in PSD format to canvas (with all layers and effects able to be seen for assessment).

Assignment - Portrait Illustration & Comic strip Weighing

Overview

This assessment allows students to demonstrate technical skills and knowledge in regards to the Adobe Illustrator. Using Adobe Illustrator, create a portrait illustration, based on given tutorial techniques, and accompany it with a 4 panel comic strip.

Task :

Students will need to create:

1. A vector portrait illustration (re-create using tracing skills) and
2. Four (4) panels in a comic-strip layout.
Both works will be based on techniques learned during the course and the choice of the level of complexity of the final works should depend on the student's personal evaluation of learned skills.

Students will need to set up an Illustrator profile mode for print and set up the document in a colour mode suitable for printing in the final stage. The completion of the project also entails the management of the project (i.e. use of layers including naming layers and groups), use of pen tool and being able to manage shapes and anchor points, use of clipping masks where appropriate, use of Effects and Appearance panels, use of Pathfinder tools and compound path option, appropriate use of other features that make the workload more efficient and effective (i.e. use of Blending or Transform options), use of and control of colour fills and strokes (colour pallet, stroke pallet, gradient fill pallet, colour/gradient pallet library, halftone effect).

Submission Requirements
Upload the finished files to Canvas in the required formats only (Ai, Eps and PDF).
Submit printed PDF files on a submission day, A3 colour print single page (only) for both parts of submission.
All submissions must be accompanied with an assessment cover sheet.

Reference no: EM132196762

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Reviews

len2196762

12/18/2018 1:23:46 AM

Upload the finished files to Canvas in the required formats only (Ai, Eps and PDF). Submit printed PDF files on a submission day, A3 colour print single page (only) for both parts of submission. All submissions must be accompanied with an assessment cover sheet. Marking Criteria - Demonstrated accuracy in following the details of the brief. - Artwork level of complexity. - Quality of final artworks. - Demonstrated ability in applying various techniques to the artworks. - Demonstrated levels of technical skills and knowledge in regards to the software used.

len2196762

12/18/2018 1:23:28 AM

4.0 pts Acceptable but limited use of brightness and colour editing options, and selection and retouching tools, to manipulate images and focus the composition on the subject. Student demonstrated acceptable but limited use of cloning stamp and retouching tools. Student demonstrated acceptable but limited skill in removing defects from image, replacing with new elements and seamlessly merging with the background; recreated required texture and some small details for the final image. Demonstrated acceptable but limited ability to edit and manipulate brightness, contrast, histogram and colour modes; acceptable but limited ability to isolate object from the background and merge seamlessly with new background.

len2196762

12/18/2018 1:23:22 AM

6.0 pts Good but average use of brightness and colour editing options, and selection and retouching tools, to manipulate images and focus the composition on the subject. Student demonstrated good but average skill in use of cloning stamp and retouching tools. Student demonstrated good but average skill in removing defects from image, replacing with new elements and seamlessly merging with the background; recreated required texture and small details for the final image. Demonstrated good but average ability to edit and manipulate brightness, contrast, histogram and colour modes; good but average ability to isolate object from the background and merge seamlessly with new background.

len2196762

12/18/2018 1:23:14 AM

Good use of brightness and colour editing options, and selection and retouching tools, to manipulate images and focus the composition on subject. Student demonstrated good skill in using cloning stamp and retouching tools. Student demonstrated good skill in removing defects from image, replacing with new elements and seamlessly merging with the background; recreated required texture and small details for final image. Demonstrated good ability to edit and manipulate brightness, contrast, histogram and colour modes; good ability to isolate object from the background and merge seamlessly with new background.

len2196762

12/18/2018 1:23:09 AM

10.0 pts Excellent use of brightness and colour editing options, and selection and retouching tools, to manipulate images and focus the composition on subject. Student very effectively used cloning stamp and retouching tools. Student demonstrated outstanding skill in removing defects from image, replacing with new elements and seamlessly merging with the background; recreated required texture and small details for final image. Demonstrated outstanding ability to edit and manipulate brightness, contrast, histogram and colour modes; excellent ability to isolate object from background and seamlessly merge with new background. 8.0 pts

len2196762

12/18/2018 1:22:51 AM

11.0 pts Student demonstrated good but average implementation of multi-exposure techniques, good use of blending modes and selected collage methods. Collage is good but average and communicates a good story. Collage includes two or less impressive image manipulation techniques. Student created a good but average image with a point of view, clearly employing good but average image composition and elements of visual design. 9.0 pts Student demonstrated an acceptable but limited implementation of multiexposure techniques, acceptable use of blending modes and selected collage methods. Collage is average, and communicates a limited story. Collage includes two or less image manipulation techniques. Student created an acceptable but limited image with a point of view, employing limited image composition and elements of visual design.

len2196762

12/18/2018 1:22:43 AM

15.0 pts Student demonstrated excellent implementation of multi-exposure techniques, high quality use of blending modes and selected collage methods. Collage is creative, compelling, and communicates a clear story. Collage includes three or more impressive image manipulation techniques. Student created a very original image with a point of view, clearly employing outstanding image composition and elements of visual design 13.0 pts Student demonstrated very good implementation of multi-exposure techniques, high quality use of blending modes and selected collage methods. Collage is good, compelling, and communicates a clear story. Collage includes two or more impressive image manipulation techniques. Student created a good original image with a point of view, clearly employing outstanding image composition and elements of visual design.

len2196762

12/18/2018 1:21:30 AM

14.0 pts Student applied average layer masks and isolation image techniques in the final art work. Average quality of selections for layers masks. Student demonstrated good but average understanding and ability to create, edit and modify selections for layer masks. Student demonstrated good but average use of Pen tool and Alpha channels to modify selections, good use of Feather and brush tools. Edges of selections are acceptable quality; isolated items have some unneeded pixels surrounding them. 12.0 pts Student applied some layer masks and isolation image techniques in the final art work. Acceptable quality of selections used for layers masks. Student demonstrated some understanding and ability to create, edit, and modify selections for layer masks. Student demonstrated acceptable use of Pen tool and Alpha channels to modify selections, acceptable use of Feather and brush tools. Edges of selections are of limited but acceptable quality; isolated items have some unneeded pixels surrounding them.

len2196762

12/18/2018 1:21:17 AM

15.0 pts Student had excellent use of blending modes, blending options and Layer style effects in the final art work. Student demonstrated excellent skill in modifying blending modes for layers with ability to set correct blending mode, and modify settings for multiple image combinations. 13.0 pts Student had very good use of blending modes, blending options and Layer style effects in the final art work. Student demonstrated very good skill in modifying blending modes for layers with ability to set correct blending modes and modify settings for multiple image combinations. 11.0 pts Student had good but average use of blending modes, blending options and Layer style effects in the final art work. Student demonstrated an average use in modifying blending modes for layers, with ability to set some correct blending mode and modify settings for multiply image combinations. 9.0 pts

len2196762

12/18/2018 1:21:00 AM

15.0 pts The final artwork is high resolution, set up on A3 size, CMYK colour mode. More than half the layers and layer groups are not named appropriately. Layers demonstrated very limited use of of alpha channels / paths. Limited use of adjustment layers, effects and layer masks. Some images are not high resolution, some are not sharp enough or applied appropriately. The final submission saved in required formats: PDF for print, PSD for canvas and submitted on the nominated date. 8.0 pts The final artwork is not high resolution, or set up on A3 size, and not in CMYK colour mode. Layers and layer groups are not named appropriately, and very limited use of alpha channels / paths in all layers. Very limited or no use of adjustment layers, effects and layer masks. Images used are low resolution; layers and selections are not sharp enough and not applied appropriately. The final submission was not saved in required formats: PDF for print, PSD for canvas or submitted on the nominated date.

len2196762

12/18/2018 1:20:54 AM

25.0 pts The final artwork is high resolution, set up on A3 size, CMYK colour mode. All layers/layer groups named appropriately, all layers, alpha channels and paths are named, visible and applied appropriately. All adjustment layers, effects and layer masks are visible and used appropriately. All images used are high resolution, sharp and appropriate by context. The final submission saved in required formats: PDF for print, PSD for canvas and submitted on the nominated date. 20.0 pts The final artwork is high resolution, set up on A3 size, CMYK colour mode. All layers and layer groups named appropriately, almost all layers, alpha channels and paths are named, visible and applied appropriately. Almost all adjustment layers, effects and layer masks are visible and almost all images used are high resolution, sharp and appropriate by context. The final submission saved in required formats: PDF for print, PSD for canvas and submitted on the nominated date.

len2196762

12/18/2018 1:20:33 AM

Demonstrated the ability to generate additional required effects to the final stage. Working with selection tools such as pen tool, alpha channel masks, quick selection and refine edge tool. Working with layers, adjustment layers, blending mode and blending options. Working with type tool, modify and rasterise. Using a custom brush (load, delete, modify) to create a background and use it for a layer mask. Ability to put elements together for a relevant final product, the poster.

len2196762

12/18/2018 1:20:24 AM

Print: A3 (high resolution 300 dpi) (final finished artwork only). Canvas: Upload the finished files in PSD reduced resolution to 72 dpi format to Canvas, required formats: (PSD, PDF) The final PSD file must include all layers (not a flattened image). Marking Criteria Demonstrated an accuracy in following the details of the brief. Artwork level of complexity. The quality of final artworks. Demonstrated ability at applying various techniques to the artworks. Demonstrated levels of technical skills and knowledge in regards to the software used.

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