Solution-Differentlyin terms of the distribution strategies

Differentlyin terms of the distribution strategies

Assignment Help Strategic Management

Reference no: EM13303756

Coach Inc.

Distribution

Coach currently uses a multi-channel distribution strategy. The products are sold through direct mail catalogs, on-line store, e-commerce websites, 200 retail stores and its 76 factory stores. The catalog has had increasingly popularity and has been an important advertising and sales tool for Coach, both domestically and abroad. In addition, Coach launched its online store at www.coach.com. Coach has also spread to various retailers and departments stores to increase sales. To improve and market the brand, boutiques have been set up in the department stores. Through this distribution strategy and advertising campaign Coach has become one of the most well recognized brands in the United States and is rapidly gaining recognition internationally, especially in Japan.

What do you think should be done differentlyin terms of the distribution strategies being used for this Brand? Why?

Reference no: EM13303756

Questions Cloud

What is the convertible straight bond value : Did the company gain or lose by issuing bonds with conversion feature, as opposed to issuing straight bonds? What motivated the investors to buy bonds at a lower coupon rate of 9.75% when bonds of comparable risk were offering 12.50%? Explain.

Global economy : Based on what you know at the time you are answering this question, how would you describe the financial health of the U.S. economy? Of the global economy?

What is the change in the electrons energy : An electron is in a certain energy state in a one-dimensional, infinite potential well from x = 0 to x = L = 125 pm. What is the change in the electron's energy

Determine how much work was done on the aircraft : An aircraft weighing 959 N is accelerated at 9 m/s/s for 11 seconds, How much work was done on the aircraft

Differentlyin terms of the distribution strategies : What do you think should be done differentlyin terms of the distribution strategies being used for this Brand? Why?

Ratio analysis to financial statements : Describe the objectives, standards of comparison, sources of information, and compensation issues in measuring financial performance and apply horizontal analysis, trend analysis, vertical analysis, and ratio analysis to financial statements.

Compute the speed of the recoil electron after the collision : A photon of wavelength 0.87671 nm strikes a free electron that is initially at rest. What is the speed of the recoil electron after the collision

Plans to present points and counterpoints to the subject : After the former U.S. Vice President Al Gore received the Nobel Prize for his work and efforts to raise awareness about global warming, he was asked to prepare a white paper on the subject. To enhance his credibility, he plans to present points and c..

Find the heaviest vehicle that can be lifted : In a hydraulic lift, the maximum gauge pressure is 18.7 atm. what is the heaviest vehicle that can be lifted

User Account

All Pages

Differentlyin terms of the distribution strategies

Reference no: EM13303756

Reference no: EM13303756

Questions Cloud

Reviews

Write a Review

Strategic Management Questions & Answers

Case study in strategic plan adelphi art centre

Pestle analysis of a new uk based business plan

Diversity reflection paper

Crafting a personal vision and mission statement

Business strategy and strategic human resource management

Steak sauce - lawry’s defense: case analysis

Write a report on best buy strategic audit

Cross-cultural management

Calculate the expected value of returns of stock

Influence the making of public policy

Strategic management principles

Resource base view theory versus positioning theory

Assured A++ Grade

Academics

Major Subjects

Majors

Get In Touch

TERMS & POLICIES

HELP & SUPPORT