Differentiation or a corporate strategy of diversification

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Question 1: When Walmart decided to incorporate grocery stores into some locations and created "supercenters," was this a business-level strategy of differentiation or a corporate strategy of diversification? Why? Explain your answer.

Question 2: Alliances are often used to pursue business-level goals, but they may be managed at the corporate level. Explain why this portfolio approach to alliance management would make sense?

Reference no: EM133390587

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Differentiation or a corporate strategy of diversification : When Walmart decided to incorporate grocery stores into some locations and created "supercenters," was this a business-level strategy of differentiation

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