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Differentiation and positioning of products or services

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Reference no: EM131561881 , Length: word count : 1450

Complete the simulation, Using Perceptual Maps in Marketing, located on the student website.

Write a 1,050- to 1,450-word summary in which you address the following for each of the three major phases in the simulation.

Your recommended solutions, including why

Your results.

Summarize the different marketing components addressed in this simulation by answering the following questions:

What is the relationship between differentiation and positioning of products or services? Is the repositioning of the product in the simulation as you had expected it to be?

Reference no: EM131561881

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