Different quadrants of the ansoff matrix

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Reference no: EM132229145

Draw a product market growth matrix for Lego, then post it. Be specific - what are their moves into the different quadrants of the Ansoff matrix.

Then address the following:

1. What was the risk when they were considering their strategy?

2. Why was the risk reduced? Why have they been successful? Hint - it begins with core.....

3. Are there other areas of growth potential?

Reference no: EM132229145

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