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1. Explain the differences between transactional and relationship marketing. How do these differences lead to increasing emphasis on logistical performance in supply chain management?
2. What, in your opinion, would be the major logistics challenges faced by Unilever in this initiative?
3. The framework for strategic choice suggests that consumer profitability and product profitability are the two most important criteria. If you were in the position of revamp¬ing a firm's customer relationship strategy, such as Unilever's Supply Chain 2010 Initia¬tive, what other criteria might you consider?
4. What is meant by value-added services? Why are these services considered essential in a customer success program?
Please compare and contrast economic, market, and relevancy value.
How does each of these concepts influence human behavior and what insights do these features provide about how to influence high-performance organizational behavior?
Based on the level, trend, and seasonality values that you calculated and the changes that demand has experienced over time, what would be the simplest adaptive forecasting approach would you suggest ABC should follow to predict future demand as accu..
Briefly define the following two supply chain metrics: (i) inventory turnover ratio and (ii) supply chain velocity.
what would be your top five priorities to improve the safety and security of agriculture from the farm to the table for inclusion in the next version of this report or in an overall strategic plan? Provide specifics and the rationale for your choi..
or this assignment you will again be working with the afterschool depot case study. remember that you are the channel
Design and Build (D&B) project form of contract has gained increased recognition, particularly in the construction industry, in the last decade (Lam, Chan and Chan, 2008).
Evaluate the authors argument that 'the management principles of TPS can be applied beyond manufacturing to any technical or service process'.
Financial and legal implications of international trade focus on business and capitalisation of both companies, and how they would fit into chinas socio-economic system.
SUPPLY CHAIN MANAGEMENT
How do duties and exchange rates affect decisions about facility location in a supply chain? Please select two countries where facilities are located when responding to this question.
What does ethics have to do with recruiting and please define ethics and what is your opinin on selection processes around the world - what bias do you think you might have and is it important to take bias into consideration in your opinion
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