Reference no: EM132231248
1. Jeff, the vice president of MC Technologies, was asked by Noah, a second-grade student, to give information about working in the field of technology and specifically about MC Technologies. Jeff could have forwarded Noah a brochure designed for clients, but instead, he used simple, easy-to-understand language. This shows that Jeff is considering the _____ of his audience.
a. ?Age
b. ?Culture
c. ?Economic level
d. ?Rapport
2. The inductive approach to writing is __________.
a. used when the audience needs to be persuaded by the message.
b. used when the message is intended to please the audience.?
c. used to discourage audience involvement.?
d. ?used when the message is routine
3. Choose the statement that is correct regarding the difference between communicating via a Web page versus a telephone?
a. ?A Web page is used for discussing bad-news messages, whereas the telephone is used for sharing good-news messages.
b. ?A Web page is an expensive medium of communication, whereas the telephone is an inexpensive medium of communication.
c. ?A Web page is ideal for a one-to-one communication, whereas the telephone is used for sharing data worldwide.
d. ?A Web page is used for sharing information with a large audience, whereas the telephone is used for sending confidential information.
4. Which of the following is correct regarding organizational culture.?
a. ?It is constant and remains the same in all organizations throughout the world.
b. ?It is not prevalent in all workplaces.
c. ?It is created and reproduced through the communication practices of its participants.
d. ?It determines the extent to which an individual member is isolated from the culture.
5. Mary works for Solar Panels 4U, Inc. They target many different types of customers including residents, small business owners and large corporations. Mary drafted three different ads designed for each of these types of customers. Which audience characteristics is Mary considering??
a. ?Economic level
b. ?Culture
c. ?Educational background
d. ?Age