Difference between the marketing of sport and marketing

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What is the difference between the marketing of sport, and marketing through sport?

In the last discussion question, we will reflect on the course over the last 8 weeks.

List at least two lessons that you learned during this course that you feel will lead to your personal and/or professional development in the sport management industry.

Did you have an "aha" moment?

Reference

Hoye, R., Smith, A., Nicholson, M., & Stewart, B. (2018). Sport management: Principles and applications. Routledge, Taylor & Francis Group.

Reference no: EM133147325

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