Difference between horizontal market and vertical market

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Reference no: EM131810633

1. Explain the difference between a horizontal market and a vertical market.

2. Mark & Spencer has currently outsourced parts of its delivery services to a logistics provider. You have been asked to advise when the company should choose to operate its own account operation to provide delivery services.

3. What alternatives does Delta Airlines face to address the problem of declining financial performance?

Reference no: EM131810633

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