Difference between applied research and basic-pure research

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Please answer each question in between 200-250 word

1. Explain the difference between applied research and basic or pure research? Use an example to illustrate each.

2. A senior marketing executive for an aerospace corporation is waiting in the airport lounge for his/her connecting flight. While seated, he/she spots a manila envelope, inside is a report marked “Company Proprietary” and belongs to his/her company’s major competitor. The report is also marked draft and not formally approved. The report details new product announcements and descriptions for the next 2 years. This information could save research time and budget.

(a) What is the most prudent decision to be made about responsibilities to themselves, their company, and the competitor?

(b) What is the implication of each decision and would their behavior be a violation of law or regulation?

(c) The aerospace corporation recently hired a new ethics officer who revised the firm’s Business Conduct Guidelines. They now require company employees in possession of a competitors’ information to return it or face dismissal. How would this change the answer from (b)?

Reference no: EM132222044

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