Did the current ratio increase or decrease

Assignment Help Marketing Management

Reference no: EM131925882

Question: Using the information below and the attached rubric and Excel file to complete the assignment.

This assignment builds on the work you did for the Excel assignment in Module Three. To get started, find and open the file you submitted. From there, complete the following steps:

1. Financial Data Using the same company you selected in Module Three, add another two years of financial statement data so that you have three years of annual data to review for historical analysis. In all, your Excel file must include the following:

- Three worksheets of annual balance sheet data

- Three worksheets of annual income statement data

- Three worksheets of annual statement of cash flow data

Important Note: Be sure to label each worksheet in Excel with the appropriate year, as you did in the Module Three assignment.

2. Ratio Calculation On each data tab, use formulas to calculate the following financial indicators for each year of data:

- Current ratio

- Debt/equity ratio

- Free cash flow

- Earnings per share

- Price/earnings ratio

- Return on equity

- Net profit margin

3. Written Responses In a separate Word document, respond to the following:

- Describe how and why each of the ratios has changed over the three-year period. For example, did the current ratio increase or decrease? Why?

- Describe how three of the ratios you calculated for your company compare to the general industry. Find general industry data by entering your specific company's ticker symbol here. If you are not familiar with the Write Submission feature, see the screen shot below.

You may add addition sources as well.

Reference no: EM131925882

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