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Read the case attached, "Facebook and WhatsApp: Acquire or Ally"
2. Analysis Section
2.1 Using the Five Forces model anlayze the competitive environment facing Facebook and WhatsApp.
2.2 Analyze the macro or general environment for the Internet Publishing and Broadcasting Industry (SIC 51913) You can use the IBIS World study for reference.
2.3 Use SAM and do a financial analysis of Facebook using the data from the case.
2.4 Do a SWOT and TOWS Analysis of both companies and determine what kind of strategies are suggested from the TOWS matrix. (Hint: SO, SW, WO, and WT strategies.)
2.5 Do a Risk Assessment for both companies in this case.
2.6 Did Facebook pay too much for WhatsApp?
Discuss why you believe sensitivity analysis is required in this case or for similar business problem where optimal solution to linear programming formulation.
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