Did bottega veneta do right thing by exiting social media

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Reference no: EM133452978

Questions:

• Did Bottega Veneta do the right thing by exiting social media platforms to focus on its in-store servicescape, or is it futile to try to resist increased digitization?

• Why might Chanel take a traditionalist approach to the servicescape and service encounter while competitors such as Dior and Saint Laurent embrace digitization and online sales? Do you agree with the approaches these companies take?

Reference no: EM133452978

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