Diagnosing corporate culture proclamation

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Reference no: EM132245371

Web Exercise, “Diagnosing Corporate Culture Proclamation” 

Purpose: This web-based exercise is designed to help you understand the importance of and context in which corporate culture is identified and discussed on corporate websites.

Instructions: Select three or more medium-to-large sized public or private organizations within a given industry sector such energy, biotechnology, and automakers. Closely examine their company website in the areas of culture, values, and history. Use the search engine within the site (if available) to search for “corporate culture” or “company values.” Answer the following questions:

1. What values seem to dominate the corporate cultures of the companies you searched? Are these values similar or diverse across companies in similar industry sectors?

2. What was the broader content of the web pages on which these companies described or mentioned their corporate cultures?

Reference no: EM132245371

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