Development of a business plan

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Reference no: EM132286188

Part: SWOT Analysis

A SWOT analysis is part of strategy formulation that leads to goal setting and then progresses to the development of a business plan.

Search for a strategic plan in a health care organization. After reviewing the strategic plan, select a business function or department within the selected health care organization to develop a business plan. The goal of the business plan is to help the organization implement the organizational mission and vision through setting a specific, measurable goal. Alignment between the organizational strategic plan and a business plan is key to successful implementation. The purpose of any department is to achieve the organizational mission and carry out various strategic initiatives that meet the mission and vision. In other words, the business plan intends to make the organization better in the specific direction the company wants to move in.

For this assignment, select either your own health care organization or one you know enough about to complete a business plan. The same health care organization will be used for the entire Business Plan assignment, including the following parts: Please use an American health organization, (Mayo Clinic, Cleveland Clinic, just examples. Thank you)

Complete a SWOT analysis using the "SWOT Analysis" template. Using the SWOT analysis results, develop at least one strategic goal. Submit both the completed SWOT analysis document and the strategic goal. Be sure to cite two or three sources.

While APA format is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center.

Attachment:- Swot analysis.rar

Verified Expert

The work has been conducted upon SWOT analysis of a pharmaceutical company in USA, i.e Johnson & Johnson. A discussion has been conducted upon the strategic goals and approaches of the pharmaceutical segment of J&J which are studied using SWOT analysis and determination of its positive as well as negative traits have been done along with discussions on prevention of the negative trait and improvement of the positive traits.

Reference no: EM132286188

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