Developing an effective distribution network

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Assignment:

Assume you are the Distribution Manager of a Large American company that manufactures and sells cosmetics only for the American market. Your manufacturing plant is in Kansas (in the center of the U.S.), and you distribute the products by road to four large distribution centers in the country that distribute directly to independent distributors and cosmetics chains. The company has decided to enter the Canadian and Mexican markets, and you are in charge of developing an effective distribution network for the two countries.

Reference no: EM133567106

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