Developed for the luxury hotel and resort market

Reference no: EM13277371

A start-up company has a product that it developed for the luxury hotel and resort market. Business development is not going as well as they had hoped. Should they change focus and market it to discount motel chains? Discuss.

Reference no: EM13277371

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Developed for the luxury hotel and resort market : A start-up company has a product that it developed for the luxury hotel and resort market. Business development is not going as well as they had hoped. Should they change focus and market it to discount motel chains? Discuss.

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