Reference no: EM132315328
Part 1
Develop your Customer Satisfaction and Product Guarantee Plan for the product that you selected in Unit 1.
Your plan will include the following:
Section I: Company and Brand Information
Section II: Product Pitch Script
This section will optimize the perfect pitch for selling your brand.
It includes features and benefits of the product.
Section III: Cross-Selling and Promotional Opportunities
This section will examine and recommend 2 complementing products for your brand, relevant to the customer's lifestyle, to build brand awareness and loyalty.
Develop 1 promotional campaign for selling these complementing products.
Part 2
Final Key Assignment Sections
Section I: Company and Brand Information
Section II: Product Pitch Script
This section will optimize the perfect pitch for selling your brand.
It includes features and benefits of the product.
Section III: Cross-Selling and Promotional Opportunities
This section will examine and recommend 2 complementing products for your brand, relevant to the customer's lifestyle, to build brand awareness and loyalty.
Develop 1 promotional campaign for selling these complementing products.
Section IV: The Product Promise and Guarantee