Develop the effectiveness of the asu brand

Reference no: EM132208432

Question: ASU (Arizona State University) is a great university and care is taken to develop the effectiveness of the ASU brand. Based on your understanding, to what extent would you suggest that ASU has developed strong brand equity? Use each brand equity pillar to answer this question. Pillars include: Brand Knowledge, Brand Trust and Brand Personality.

Reference no: EM132208432

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