Develop the campaign as media planner

Reference no: EM133376659 , Length: Words Count:500

Assignment:

The Vegan Venturers specialises in Vegan and Vegetarian take-away meals and have four outlets in innersuburban Melbourne. They have not done any advertising before and now want a campaign to promote their brand to possible target audiences prior to opening two new outlets. They have approached your agency to develop the campaign and you, as media planner, are responsible for the media strategy for a six-month campaign. Which media would you recommend and why? (min 500 words)

Reference no: EM133376659

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