Develop social media marketing plan for new business

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Reference no: EM132256061

Develop a Social Media Marketing Plan for a new business that sells organic/healthy goods and homemade skincare products.

Considering the following aspects:

1. Provide a short introduction outlining the following:

? Brief summary of the environment

? The key issues that have emerged

? Key objective of your social media marketing plan

? Overview of strategies and tactics to be used.

2. Write the Goals and Strategies section of your Social Media Marketing Plan.

3. Target Market and Tools:

? Determine the target audience of the business.

? Create personas within the organization's target audience.

? Identify the social media platforms for each of the personas within the target audience.

? Write the Target Market and Tools sections of your Social Media Marketing Plan.

4. Actionable Tactics:

? Develop actionable social-media tactics to implement each of the social media platforms that were identified in the "Tools" section of the plan.

? Write the Platform-Specific Tactics and Tools portion of the Implementation section of your Social Media Marketing Plan.

? For each Social Media Platforms, Provide the following information:*Brand Awareness *Improving brand loyalty *Electronic word-of-mouth (eWOM) *Increase sales.

5. Write the Content Development and Assignments portions of the Implementation section of your Social Media Marketing Plan.

6. Conclusion

Reference no: EM132256061

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