Develop one prospecting strategy for a geographical area

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Reference no: EM133148092

Task 1

To demonstrate competency in this unit, you will need to do (3) three tasks:

1. Research and develop one prospecting strategy for a geographical area, including:

  • property demand in the area
  • socio-economic climate for the area
  • growth expectations for the area
  • prospecting strategies

2. Develop a report on the optimum capacity of an agency, including:

  • current agency profile and forward projections for agency
  • maximum/minimum property management scope and scale
  • resources required to manage properties

3. Develop a report with recommendations to adjust property management portfolio mix.

Templates have been provided to assist you in the completion of these tasks and should be returned to your assessor once completed. Refer to the Research and Report template to complete this task.

You may use an example real estate or the real estate agency below:

"John Albert Rogers, with over 25 years' experience in the property and finance industry, established Albert Property and Finance Group in 1990 to offer a professional and totally comprehensive property service to those clients who wanted the benefits of dealing with one dependable point of contact through all facets of property transactions.

Albert Property's mission to provide continuous service of the highest quality in real estate.

The company have always fostered long-term business relationships by meeting their clients' specific needs in ways which are individual, innovative and commercially sound. They offer a wide range of services including:

  • Property and Sales Advice
  • Market assessment and analysis
  • Rural property assessment
  • Development feasibility studies
  • Acquisition of development sites
  • Sales, purchase & leasing of residential, commercial and industrial properties
  • Property and asset management
  • Land & property auctions
  • Stock and station

The organisation is one of the most qualified, experienced and dedicated sales teams in Australia, and with sales in excess of $700 million per year, and an extensive portfolio of properties they manage."

Reference no: EM133148092

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