Develop its marketing strategy

Assignment Help Marketing Management

Reference no: EM13546867

A firm that markets a drink called Blackwater has hired you to develop its marketing strategy. See https://www.blackwaterdrink.com/ for more information.

In this assignment, you need to prepare a 15- to 20-slide Microsoft PowerPoint presentation on the marketing strategy. Your presentation should address the following questions:

What value are you creating with this product?
Which of Michael Porter's basic strategies, covered in this week's lectures, will you use to market this product?
Why did you select this specific strategy? Is it the most suitable one?
Make sure that the slides follow the format of a formal presentation. Use the notes feature to incorporate any relevant material not included on the slides. Be sure to properly cite your sources using APA; include your references and in-text citations.

Reference no: EM13546867

Questions Cloud

Buzz can be created in a variety of ways : 1. Buzz can be created in a variety of ways, for example, advertising. Explain how advertising can be used to generate buzz. What are some of the dangers of this method?

A reaction of great significant for undergraduate students : A reaction of great significant for undergraduate students is the fermentation of sugar with yeast. This is a zero order (in sugar) reaction, where the yeast is a catalyst (it does not enter into the reaction itself)

How large must the storage tank be if it acts a completely : Radon from well water may pose a radiological health hazard. One treatment technique is simply to hod the water in storage, allowing the radon to decay. The decay rate is first order:

What do you know about marketing plans : What do you know about marketing plans? Identify an element of the marketing strategy, Provide an example of how that element is translated into an action item in the marketing plan.

Develop its marketing strategy : A firm that markets a drink called Blackwater has hired you to develop its marketing strategy

Determine the moment capacity mu for a rectangular beam : Determine the moment capacity, Mu, for a rectangular beam that has b=24in, h=14in, d=11.5in, d’=2.5in, f’c=4ksi, fy=60ksi, As’=2#10, As=3#10 and 2#11 if:

What is strategic diagnosis : 1) What is Strategic Diagnosis? What is the value of Strategic diagnosis in a troubled industry?

Determine the oxygen concentration below the dam : A singly reinforced concrete beam has b=24in, d=12in and it is reinforced with 6#9 bars. If f'c=4ksi and fy=60ksi, determine the beam capacity, Mu = fMn.

Calculate the breakeven point for a private : Calculate the breakeven point for a private, upscale K-8 (Kindergarten through 8th grade) academy with the cost structure listed below. Assume that tuition (i.e., the price) is $5500 per student. Note: be sure to round up to the nearest who..

User Account

All Pages