Develop external factor analysis summary

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Reference no: EM133213261

EFAS

Develop an External Factor Analysis Summary (EFAS) for your selected case study following the guidance in Chapter 4.

1. External factors are those the firm as NO control over. I will be doing reality checks when reading your work, asking, "Does the firm control this activity or not?" For instance, a firm has control over the price it chooses to charge, but they don't have control over whether or not that price is acceptable to the ultimate consumer.

2. Your explanation/comments column can make all the difference in my answer to the question above. Use short names for the factors, but flesh them out in the explanation/comments so they make sense when you approach them later on.

Reference no: EM133213261

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