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Assignment: Crowdsourced Alternatives
Access the Class Notebook, Collaboration Space, and complete the tasks for Case Step Three: Crowdsourced Alternatives. (I have copied the class notebook into a doc file and attached it below, make sure to check it to complete the tasks; Fairphone case file is the same and attached below)
What to do:
Brainstorm together on two dimensions, value and effort: what next steps would offer the most VALUE for the least EFFORT?
Brainstorm Alternative Ideas
Use this space to list your ideas for alternatives for the Fairphone case - ways they can take advantage of the opportunity or solve the problem. (This will just be a list, no ordering or prioritizing yet.) Add your name or initials to your contribution to help us track.
1) Add your ideas for alternative solutions here - start typing and add to the list! 2) Expand repair services globally to enhance accessibility and customer satisfaction. (PR) 3) Introduce a customizable phone model to cater to varied consumer preferences. (PR) 4) Launch a referral incentive program to leverage word-of-mouth marketing. (PR) 5) Collaborate with environmental and social organizations for joint marketing campaigns. (PR) 6) Develop and offer educational content on sustainability and ethical practices. (PR) 7) Implement a trade-in program for older models to promote recycling and upgrades. (PR) 8) Explore new, sustainable materials and technologies for product innovation. (PR) 9) Increase engagement on social media platforms through interactive campaigns. (PR) 10) Partner with eco-friendly brands for cross-promotion opportunities. (PR)
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