Reference no: EM133024506

Part 1: Research customer profile and develop customer service plans, policies and strategies for your organisation

In the first part of the project it will be necessary to gather as much information as possible from a variety of sources. These sources should include management, staff and customers.

A)  Research the customer base of the organisation and provide details of the following information:

• Describe the demographic of your customers including ages/income/home ownership/education/ethnicity etc. You must reference your sources of information.

B)   Develop a policy and procedure to support and administer the customer service processes and standards in your workplace. Information in the policy and procedure should contain but may not be limited to the following:

• Vision statement.
• Set customer service goals in line with your vision and based on your research into customer needs.
• Product or service overview.
• Sequence of service or service process
• Staff training in service standards and regulatory compliance with consumer protection laws.
• Communication between staff members and customers