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Develop and run a new marketing campaign

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Question: Sakura, a project manager, has been given a limited amount of money to develop and run a new marketing campaign. Her client wants the campaign ready to roll out in less than two weeks. Sakura is feeling very limited by these constraints and is not sure that it will produce her team's best work. Her supervisor and career mentor, tells Sakura that she is feeling the effects of the intuition model. experiencing satisficing. using rational decision making. affected by bounded rationality.

Reference no: EM133601856

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