User Account

All Pages

Develop an idea for a new product

Assignment Help Marketing Management
Reference no: EM132544096

Case: LA Galaxy

Read the LA Galaxy case study in your textbook. This case is located at the end of Chapter 12

Answer the following questions in a discussion post to your group:

Question 1. Using terms from chapter 12 (at least 5). DEFINE the LA Galaxy product.

Question 2. Fully EXPLAIN where L.A. Galaxy soccer games are in the product life cycle. What marketing objectives would be used at this stage (see Figure 11-1)? To keep making money as long as possible, what strategies are they using (see pages 273-277). and what would you suggest ?

Question 3. LA Galaxy wants to launch a new product. DEVELOP an idea for a new product. Would you use multiproduct branding or multibranding? Why?

Question 4. DESCRIBE the steps they should take before they launch their new product (Chp. 10). What pitfalls should they consider?

Attachment:- Case - LA Galaxy.zip

Reference no: EM132544096

Questions Cloud

Mathematical calculation : Explain how you reached the answer or show your work if a mathematical calculation is needed, or both
Compute the weighted-average unit contribution margin : Q-Drive Plus has variable costs per unit of $165 and a selling price of $270. Compute the weighted-average unit contribution margin for Bramble
Write a direct and concise thesis statement : Write a direct and concise thesis statement, which will become the solution to the problem that you will argue or prove in the Week Five Final Argumentative.
How many units must Sunland sell : In 2019, Sunland sold 1000 units at $500 each, and earned net income of $40000. How many units must Sunland sell in 2020
Develop an idea for a new product : DEVELOP an idea for a new product. Would you use multiproduct branding or multibranding - LA Galaxy wants to launch a new product
Booming stock market not always a good thing for economy : Why is a booming stock market not always a good thing for the economy?
How your general education courses have influenced : Describe how your general education courses have influenced your ethical values. Explain why a college-educated person might have different duties to society.
What is Sunlands break-even point in units : Sunland sold 3000 units at $500 each. Variable expenses were $250 per unit, What is Sunlands break-even point in units
What is Vaughns break-even point in units : The same variable expenses per unit and fixed expenses are expected for 2020. If Vaughn cuts selling price by 4%, what is Vaughn's break-even point in units

Reviews

len2544096

6/13/2020 2:54:25 AM

it''s due today at 10 pm I sent you 2nd file as an example to make it easy which did by another student to get an idea if you need you don''t have to go in-depth, it''s just only for 5 % you have to give the answers to these questions in short paragraphs thanks

Write a Review

Marketing Management Questions & Answers

  Differences between the marketing process and advertising

Provide a definition of marketing from the American Marketing Association. Define the customer value proposition.

  What is a brand and why is a brand important

What is a brand? Why is a brand important? What is your favorite brand? Why do people support your brand? develop a detailed analysis that will discuss loyalty

  What element in a marketing campaign makes it easier

Including what element in a marketing campaign makes it easier to quantify campaign response

  Key elements of web analytics

MBA 640 - Innovation Through Marketing and Technology - University of Maryland University College - Review the readings, participate in the discussion activity

  Why is Total Customer Service so important

Discuss the ways in which business to business buying behavior differs from consumer purchasing.Why is total customer service so important

  Explain differences between segmenting and targeting

explain the differences between segmenting, targeting, and positioning in the STP approach to marketing for the product.

  Identify the television show or recent movie you watched

Identify the television show or recent movie you watched, and introduce the brand of a consumer product that you found was featured in the plot of the story

  What is the difference between explicit and implicit cost

Using Excel, draw one graph showing average fixed costs, average variable costs, average total costs, marginal revenue, and marginal costs. What is the difference between explicit and implicit cost

  Briefly explain the company and brand that you are working

Write a proposal brief showing the goals of the marketing project by illustrating one objective for each marketing P. Explain your ideas for each P by writing a proposal brief of about 400-500 words

  Volatility of the market in the past couple of years

In your opinion, should monetary policy be used to stabilize asset prices given the volatility of the market in the past couple of years

  How will you test your product

What type of questions will you ask the users? Who will be the moderator and what will his/her role be?how will you iterate and proceed?

  Describe the elements of credit karmas brand

Describe the elements of Credit Karmas brand - Credit Karma's CEO Built a Sexy Brand in an Unsexy Category with No PR Firm and a Tiny Budget

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd