Develop alternative to traditional source of primary care

Reference no: EM132604056

1. What factors encouraged the entrepreneurs to develop an alternative to the traditional source of primary care?

2. What characteristics did the urgent care center concept have that might make it unattractive to mainstream healthcare consumers?

3. What assumptions did the developers make at the outset about the demand for such service and the type of consumers who might use it based on how consumers make decisions regarding health care?

4. From the market research, did the developers find that the urgent care center model would appeal to the general population or that some segments of the population would find it more attractive than others?

5. What was the profile of the best prospects for utilization of an urgent care center?

6. Explain the products, product mix, and various ways the developers conceptualize products for the target consumer. How would the product mix at urgent care centers differ from those in primary care facilities?

7. Explain how marketing of the urgent care center's attributes should be highlighted to influence the target audience's decision to visit the center.

Reference no: EM132604056

Questions Cloud

Lifeblood of every business organization : According to Franks and Smallwood (2013), information has become the lifeblood of every business organization,

Prepare journal entries reflecting these transactions : Prepare journal entries reflecting these transactions during the year, as well as accounting for the changes in the district's year-end inventory balance

What does the capm say about fair expected rate of return : If the T-bill rate is 3%, what does the CAPM say about the fair expected rate of return on the two stocks? (Do not round intermediate calculations.)

What is the total manufacturing cost assigned to Job : Fickel Company has two manufacturing departments-Assembly and Testing & Packaging. What is the total manufacturing cost assigned to Job N-60

Develop alternative to traditional source of primary care : What factors encouraged the entrepreneurs to develop an alternative to the traditional source of primary care?

Determine expected rate of return on the market portfolio : How do find the expected rate of return on the market portfolio and on each stock. (Enter your answers as a whole percent.),Stock D Bust

Determine the basic earnings per share : Determine the weighted average number of shares to determine the basic earnings per share for 2018. Determine the basic earnings per share

How do explain the wacc in the context of a hurdle rate : How do Explain the WACC in the context of a hurdle rate, return on invested capital (ROIC), an optimal capital structure, and an optimal capital budget.

Most beneficial to use in your work or school setting : What technology do you find most beneficial to use in your work or school setting? Least beneficial? Why do you find this tool useful or not?

User Account

All Pages