Develop a mechanism geared toward to encouraging interaction

Assignment Help Marketing Research

Reference no: EM131698436

Assignment : Blogging for a Benefit

This assignment contains two (2) sections: Section 1 Creative Paper and Section 2 Blog. You will use the Assignment 1 template, located here, to complete this assignment and submit it to the online course shell in Blackboard.

Section 1: Creative Paper

Create a two to three (2-3) page creative paper in which you:

Select one (1) product or service that you would like to write a Blog about. Next, specify the Blog's main target market information (i.e., demographic information, psychographic information, and the need that the Blog will address for the target market).

Specify the main purpose of the Blog, and predict the main influence of the Blog on the marketing strategy for that company or organization that provides the selected product or service.

Develop a mechanism (e.g., providing a communication avenue back to the blogger, asking questions relevant of the subject matter and the target market, etc. ) geared toward to encouraging interaction from the target market. Provide a rationale for your response.

Apply social media marketing skills and be creative with the formatting (e.g., font color, size, layout, etc.) Note: The template is located in Week 4. Feel free to use your creativity to change the formatting but make sure the font size is not larger than 18.

Section 2: Blog (with a catchy title)

Refer to the Blog example provided in the Assignment 1 template and create a one to two (1-2) page Blog in which you:

Determine the passion for the target market's need related to the selected product.

Specify the Blog's main benefits that will satisfy the target market's need.

Apply social media marketing skills and be creative with the layout, formatting, and overall design of the Blog. Note: You may refer to

Microsoft Word blog template or other similar programs.

The specific course learning outcomes associated with this assignment are:

Assess the steps of finding the target audience in order to improve business strategies and audience interaction online.

Analyze the main purposes of publishing blogs in the marketing media lineup.

Use technology and information resources to research issues in social media marketing.

Write clearly and concisely about social media marketing using proper writing mechanics.

Reference no: EM131698436

Questions Cloud

American consultant do to solve cross-cultural problems : What, specifically, should American consultant do to solve the cross-cultural problems?

Define the nominal increase in employee salaries : Lyone, Inc. is a non-union manufacturer of consumer household goods. Their industry is largely union, yet they have remained without a union because employees

What leadership style did the team leader : What leadership style did the team leader utilize to help the tem accomplish their goals and objectives?

What do you think are the biggest cybersecurity threats : what do you think are the biggest cybersecurity threats to the United States and why? What individuals or countries do you believe are behind these attacks?

Develop a mechanism geared toward to encouraging interaction : Apply social media marketing skills and be creative with the layout, formatting, and overall design of the Blog. Note: You may refer to

Treatment on a hemodialysis machine : During Sept 1995, a patient at a hemodialysis center in Montreal, Canada received treatment on a hemodialysis machine to help relieve the effects of kidney.

Discuss sharing the responsibility of corporate governance : Harvard Business School has a great article on corporate governance and responsibilities to shareholders.

Life of a famous landmark microbiologist : You are to research and write a paper of the life of a famous landmark microbiologist. Your report should contain facts and events of this person's life.

What is southwest airlines pricing strategy : What was Southwest Airline's initial target market when the company entered the airline industry in 1972? How - and why - has this changed?

User Account

All Pages