Develop a marketing plan for an existing product

Assignment Help Marketing Management
Reference no: EM131488487

You will develop a marketing plan for an existing product or service. In each module, you will complete a component of your marketing plan. A marketing plan serves to form the basis of a marketing strategy.

In this module, you will identify a product or service, and you will research, select, and submit a marketing template to use for developing your plan.

You may either explore existing marketing plans through Internet research, or you may use the marketing template.

Attachment:- Sample Template Marketing Plan.rar

Verified Expert

This assignment requires a marketing plan of a already established product or a service. The product selected for the plan is Minute Maid of coco-cola company. The marketing plan includes the analysis of factors like political, social, economic, environmental, technological, and legal. after that the marketing objective is added and the marketing mix explained as product, place, promotion, and price factors of the company. The advertising strategies that will be used to promote the brand is also included. The swot analysis explains the strengths, weaknesses, opportunities, and threats to the company. In the end a conclusion is added to summarize the report.

Reference no: EM131488487

Questions Cloud

Find the internal rate of return on this investment : (IRR) Your investment advisor has offered you an investment that will provide you with one cash flow of $10,000 at the end of 20 years if you pay premiums.
Develop a plan for compliance with the sarbanes-oxley act : Create an enforceable contract in any department of a health care organization. How can a contract be legally valid?
Calculate gain or loss on disposal : Reversing Rapids Co. purchases an asset for $147,412. Calculate gain or loss on disposal. Gain should be entered as a positive number.
Define initial cash outflow of the project and calculate irr : (IRR, payback, and calculating missing cash flow) Ace publishing company needs new equipment for a new branch in the region.
Develop a marketing plan for an existing product : develop a marketing plan for an existing product or service. In each module, you will complete a component of your marketing plan
How does gordons functional health patterns guide : How does gordons functional health patterns guide the nursing process with assessment of the family, do you find to be the most helpful and effective?
Importance of understanding the interests of labor unions : The importance of understanding the interests of labor unions includes the labor relations strategy; negotiating contracts; and administering contracts.
Promote teamwork in nursing through continual collaboration : Apply teaching and learning principles to develop a teaching plan. Promote teamwork in nursing through continual and active collaboration.
What is their inventory turnover : What is their inventory turnover, percent of assets committed to inventory, and James' performance compared to industry leaders?

Reviews

len1488487

5/8/2017 6:14:02 AM

Throughout this course, you will develop a marketing plan for an existing product or service. In each module, you will complete a component of your marketing plan. A marketing plan serves to form the basis of a marketing strategy. In this module, you will identify a product or service, and you will research, select, and submit a marketing template to use for developing your plan. You may either explore existing marketing plans through Internet research, or you may use the following marketing template: SAMPLE - Marketing Plan Template

Write a Review

Marketing Management Questions & Answers

  What new channels of media are developing

Some questions to consider as youADDRESS the prompt: What NEW channels of media are developing? How will customer expectations change in the future

  Identify a brand about which you are passionate

Write a 750- to 1,000-word paper in which you identify your favorite brand and explain why it is your favorite. In the paper you should do the following: Identify a brand about which you are passionate

  Creating a coordinated flow of demand across supply chain

Our reading this week emphasizes the role of demand management in creating a coordinated flow of demand across the supply chain. Experience shows that selecting the best method of estimating demand will vary with the maturity of the business and t..

  In a game called taxation and evasion

In a game called taxation and evasion, a player observes a number given by a computer. The number is uniformly distributed from 0-12. If at any turn, the observed number is between 9 and 12, the player gets audited. Otherwise, she avoids taxes. Suppo..

  Prepare a theme board - the theme board should have between

prepare a theme board - the theme board should have between 10 minimum and 12 maximum frames. the theme board should

  Different elements-components of the model

Describe the communication process model - what are the different elements/components of the model, describe the processes involved. What is coding and decoding process? Explain it is important for communication participants to understand each oth..

  Explian how to change consumer behavior

The majority of your time will be spent coming up with these ideas and making them sound exceptionally interesting through your writing. Review "How to Change Consumer Behavior" that is posted in the header of the course

  Identify a fading brand

Identify a fading brand. What suggestions can you offer to revitalize it? What strategies from this chapter do you think will work best

  Find an international version of an advertisement

Find an international version of an advertisement for one of the products

  How the walt disney company could have used input

Discuss how the Walt Disney Company could have used input from cross-cultural analysis in better designing and operating Disneyland Resort, Paris, using a computerised literature search about Disneyland Resort, Paris, from your business school's l..

  The services offered by terracycle.com

1. How would you use 4P's (any)to market the services offered by terracycle.com? 2.  How do you think terracycle.com generates value for its customers?

  Evaluate the characteristics of each mode of transportation

Evaluate the characteristics of each mode of transportation in terms of time and cost efficiencies. Give examples

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd