Develop a marketing plan for a specific product

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Reference no: EM133479525

Question: The Board of Directors is delighted that marketing is now a key function in the business and there is a marketing expert of
your calibre, who can advise them on how marketing could revolutionise the business!

You have been asked to develop a marketing plan for a specific product or service. This plan must include the following sections:

1. The proposed strategic objectives for the plan (AC4.1)

2. A determination of target markets for the selected product or service (AC4.2)

3. A consideration of factors which will be relevant to the implementation of the plan. (AC4.3)

Reference no: EM133479525

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