Develop a marketing campaign communicated via an infographic

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For this assignment, you will develop a marketing campaign communicated via an infographic that swaps the traditional gender roles and stereotypes associated with any product or service you select. For example, if you select to market razors, you could develop a campaign that features women with unshaven legs. If you decide to market a clothing brand, you could develop a campaign that features men wearing traditionally feminine clothing.

Your marketing campaign infographic should include the following components:

  • Target audience: Identify a specific target audience for your gender-swapping campaign.
  • Messaging: Develop messaging that challenges traditional gender roles and promotes diversity and inclusion.
  • Marketing mix: Communicate a marketing mix that includes product, price, place, and promotion strategies that resonate with their target audience.

Reference no: EM133568502

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