Reference no: EM132665447
Case study - Reducing the negative environmental impact of SMEs in Pakistan's leather and tanning industry by Anne M. Smith and Aqueel Imtiaz Wahga
Case study questions
1. Based on the case study, and particularly the research findings, develop a detailed tar-get audience profile for an intervention to reduce the environmental impact of working practices of SMEs. This should focus the intervention on potential early adopters (the ‘low-hanging fruit').
2. Many developing countries are dependent on a large number of SMEs for employment, production and exports. Yet many SMEs provide poor working conditions and are respon-sible for substantial environmental damage. By analysing the case study above recommend how a social marketing intervention should be designed to optimise the potential for suc-cess in changing the behaviour of SME owners/managers.
3. Outline the main features of the social marketing system as described in the case study. In your view where are the potential areas for collaboration/fit or conflict between the social marketing system and the marketing system for leather goods. How can a Community Social Marketing approach influence the quality of life of workers and local communities?
Addition to the questions asked at the end of the case study, please answer the following: What recommendations would you make for improved social marketing practice in relation to economic, social or the environmental domain for this case study? Why? (Ensure that your response differs from your responses to the questions). Ensure that you incorporate research beyond the reading of the textbook to demonstrate your social marketing knowledge and analysis skills. We expect between 4-6 academic papers to be included in a reference list (the reading list in the learning guide is a good place to start).
Attachment:- Case study - Reducing the negative environmental impact.rar
|
How the new capital structure would impact the firm
: XYZ Health Organization, Determine how the new capital structure would impact the firm's net income, total dollar return to investors, and ROE?
|
|
How much income is each beneficiary entitled to receive
: The Allwardt Trust is a simple trust that correctly uses the calendar year for tax purposes. How much income is each beneficiary entitled to receive
|
|
Discuss attention to big data revolution in banking sector
: Over the last year in the AppStore, the ratings of the banking app have decreased from four to two stars. What could be the reasons for such a negative outcome?
|
|
Should the government be able to step in
: Under what circumstances, and to what degree, should the government be able to step in and dictate the relationship between an employer and employee?
|
|
Develop a detailed tar-get audience profile
: Develop a detailed tar-get audience profile for an intervention to reduce the environmental impact of working practices of SMEs
|
|
Suggest language to betty that minimize annual distribution
: Suggest language to Betty that will minimize the annual distribution to Shirley and maximize the accumulation on Benny's behalf
|
|
Calculate the amount of uncollectible accounts expense
: Calculate the amount of uncollectible accounts expense for the current year using the percentage of revenue methodology. Which methodology is acceptable
|
|
Compute hosta charitable contribution deduction
: The Hosta Trust reports gross rent income of $72,000, expenses attributable to the rents of $55,000, Compute Hosta charitable contribution deduction
|
|
Discuss the entity choices available to peachtree
: What might be the entity's intent for not making a §754 election? In your discussion, use the terms duplicate loss and substantial built-in loss.
|