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Develop a consensus view of private car sales

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Reference no: EM131754480

Question: Working with a small group of colleagues, develop a consensus view of private car sales in Western Europe in five years time. In order to do this you will need to:

? collect historical data on car sales

? collect data on related variables: population trends, income levels, public transport, etc.

? collect published market research data

? apply quantitative techniques for trend projection

? integrate these projections with likely scenarios.

Reference no: EM131754480

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