User Account

All Pages

Develop a brief integrated marketing communication

Assignment Help Marketing Research
Reference no: EM131726911

Develop a brief Integrated Marketing Communication (IMC) for the company or product you are working on in your assignments.

First, tell us about your company or product. What is your unique selling proposition? How do you distinguish your product or company from your competitors?

Now, think about how to communicate this information using the AIDA principle. Describe your ad and promotion.

How would you vary your ad for different media platforms? How would you vary the schedule to air it for maximum coverage with minimal expense?

Attachment:- CoffeeHouse-Marketing plan.rar

Reference no: EM131726911

Questions Cloud

About the strong athletic program : Great Western University (GWU) has a strong athletic program. Calculate number of additional seats for each selected section.
Discuss about the confidence intervals : This activity used 90% confidence intervals because it is easy computationally to find the bottom 5% and the top 5% of a distribution.
Paid strictly on commissions : Mary and Dean have been offered jobs where they will be paid strictly on commissions.
Organizational designs and highlight the strengths : 1. Discuss the three traditional organizational designs and highlight the strengths and weaknesses of each.
Develop a brief integrated marketing communication : How would you vary your ad for different media platforms? How would you vary the schedule to air it for maximum coverage with minimal expense?
Explain the premise of the article and supporting points : Explain the premise of the article and supporting points. How does the author describe organizational behavior? Why is organizational behavior important?
Description of the organization : Description of the organization. Context of the problem and the explanation
Starting a computer graphics business : Sam, Joe, and Susan are interested in starting a computer graphics business. Susan has computer graphics skills, but no financial resources.
Lack of self-esteem : Since a lack of self-esteem can cause many barriers to communication, how would you develop healthy self-esteem efforts within your work environment?

Reviews

Write a Review

Marketing Research Questions & Answers

  Describe two formal and two informal occasions

Describe two (2) formal and two (2) informal occasions where you intend on connecting with your potential Mastermind Group members.

  Describe the seven different types of consumer promotions

Determine which strategy is the most effective and explain why.Describe the seven different types of consumer promotions.

  Analyse the business strategy of a company

Analyse the business strategy of a company not covered by any of the group projects.Analyse a business strategy that went very wrong.

  What are the implications for market structure

What is the difference between endogenous and exogenous sunk costs? What are the implications for market structure?

  Explain the different types of research methodologies used

Explain the different types of research methodologies used in the health sciences. How would you apply one of these research methods in your workplace?

  How should amazon stave off walmarts attacks

Is this a battle or core competencies or just a price war? Walmart vs Amazon.

  Identify the sales forecast for the firm

Analyze how this sales forecast impacts all other forecasts for the firm, such as materials, labor, overhead, cash receipts, and disbursements.

  Reflect the practical side of marketing strategy

SOE11440 Marketing within the Global Economy - This project is designed to reflect the practical side of marketing strategy and asks you to convert the academic theory you learn in your lectures and reading into practical direction for your company..

  What do we mean by the value chain

Discuss customer anticipation or expectation and customer satisfaction. What does this imply in managing customer relationships?What do we mean by the value chain? Why is this an important concept in CRM?

  Do you think some of the issues raised are still valid today

According to Hall, what are the five cultural components that, if they were understood and appreciated, would help a businessperson do well in an international environment? Do you agree with the author's idea that American businesspeople are nota..

  How might this medical group tailor its marketing mix

How might this medical group tailor its marketing mix to appeal to this segment?

  Why is the brand behind its competitors

Why is the brand behind its competitors? Provide evidence, both financial and behavioral. Evidence may include consumer attitude toward the brand.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd