Reference no: EM133615063
You will design and develop a branded digital and social media campaign communications package for your Event Planning (PLAN8020) event. WHICH WAS DIWALI CARNIVAL EVENT CONSISTS OF GAMES.
With your event quickly approaching, social media campaigns are a great way to engage and connect with your intended audience in a timely and interactive way. Your package will consist of:
1. Blog posts (3): A series of blog posts that engage your audience's interest and attention to attend your event. You will use your WordPress site that you designed in Level 2 to add a minimum of three blog posts.
2. Social Media #1: A series of 3 posts (invitation, event slogan, blog promo, etc.) that can be sent via your event social media pages, and can be used as templates that can be used by any of the participating sponsors or others connected to your event to also send to their social media networks.
These blog and social media posts should further your event initiatives above - don't forget you want people to register in advance to ensure that you have a confirmed audience attending your event. Demonstrate the ways that your audience can commit to coming, e.g. tracking responses.
Social media posts can provide you with valuable input and feedback from your audience (Facebook, Instagram and Twitter). Think about the ways you can use messaging, visuals, branding, embedded media and links to connect your audience to your event. Make sure to identify the ways your strategy will be evaluated and measured in your Submission Memo. You may use the social media template under Templates, but make sure to update the branding for your event