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Determining the appropriate optimal pricing strategy

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A market research shows that there are two groups of consumers, A and B, with different sensitivity to price change. Group A's demand is estimated to be QA=200-0.5P and Group B's demand is estimated to be QB=420-1.5P. Marginal Cost is assumed to be $30.

 

Given the information above, what is the most appropriate optimal pricing strategy?

Reference no: EM132424188

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