Determine who airbnb think their target market will be

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Reference no: EM133323722

Airbnb Case - Secondary Research Assignment

Question: All research will be cited.

Please use research methodology to better determine who Airbnb think their target market will be for the customer and most importantly who isn't their potential target market.
Describe the customer segment; follow these bullet points:

Analyse current targeted customer; demographics.
A detailed profile of who the customer should be, and how do you define, target, and segment that customer.

Reference no: EM133323722

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