Determine which demographics-life-styles and usage behavior

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Reference no: EM132202187

For each needs-based segment, determine which demographics, life-styles, and usage behaviors make the segment distinct and identifiable (actionable by marketers). Please answer for the following. This is refering to Harley dvidson drivers. Thankyou

1) Baby Boomers

Demographics:

Life style:

Usage behavior:

2) Minorities:

Demographics:

Life style:

Usage behavior:

3) Youth

Demographics:

Life style:

Usage behavior:

4) Feminist

Demographics:

Life style:

Usage behavior:

5) Sociable

Demographics:

Life style:

Usage behavior:

6) Money Saver

Demographics:

Life style:

Usage behavior:

7) Fashionable

Demographics:

Life style:

Usage behavior:

8) Trend Setter

Demographics:

Life style:

Usage behavior:

9) Traveler

Demographics:

Life style:

Usage behavior:

Reference no: EM132202187

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