Determine the minimum service fee per delivery

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Question - Background: You have developed a unique robotic device that will autonomously deliver groceries to people's house.

Facts:

You are limiting your delivery service to 3 miles from store location.

The cost to produce the delivery robot is $9,300 per robot with a 3 year lifecycle

Market research indicates you will need 5 robots to meet demand and account for down time (repair, charging, etc)

You expect to receive on average 75 orders per day

The average ticket price per order is $74

It cost on average including maintenance and electricity 15 cents per mile to operate the delivery robot

Each order cost $8 in labor to pick the groceries and launch the robot

Margin for groceries is 3%

Using break even analysis determine the minimum service fee per delivery you will have to charge for this service to insure you don't lose money. Make sure you state your assumptions and show your work.

Reference no: EM133039606

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