Determine the marketing communication objectives

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Reference no: EM133230260

Assignment:

Write a 700 to 1050 proposal

Evaluate the research and work you completed from the previous weeks and integrate it into the development of your marketing campaign proposal. Include the following in your proposal:

1. Marketing Communication Objectives: Determine your marketing communication objectives. Example: For your promotional campaign, what are your Marketing Communication promotional objectives?

2. Media Plan: Outline TV, radio, print, and electronic media or social media marketing strategies. Include the promotional tools you will use, media objectives, and frequency. Outline your plans for the following channels: TV, radio, print, and electronic media or social media.

3. Media Plan Evaluation: Recommend how you will evaluate the effectiveness of your proposed Media Plan. How will your focus business measure the success of your proposed marketing strategies? Support your recommendation.

Reference no: EM133230260

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