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For this section of your marketing plan, you will determine the market segmentation and target customer for your product or service. Through this process, you will identify the differentiation which will provide market opportunities. Conduct appropriate and exhaustive research to get this part right. Remember, if the target market is erroneously identified, then everything afterward will be a miss. Think of this part as the foundation of your strategy.
Each of your responses for these questions should be a minimum of one page.
A statement of the null hypothesis to accompany each hypothesis statement. An explanation of the benefits of hypothesis testing
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Marketing plan format is one that is utilized by major corporations all over the country. However, writing a comprehensive marketing plan is a difficult and challenging task, yet, the ability to write such a plan is critical to the development of a m..
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