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1. Why is it important for a marketer to determine the decision-making unit (DMU) before understanding the purchaser’s decision-making process?
2. Identify strategies that either party could have used to increase its negotiating power in this particular negotiation.
3. What is business value and how is business value and IT success interrelated? Briefly summarize an article of an organization that has accomplished this
Cycle time is defined as the maximum time that the product is allowed at each workstation. It is determined by the formula: Cycle time = production time available per day/units required per day.
Describe how organizing differs from planning as a basic management function. Explain how these functions relate to each other.
Do you think a fast-food restaurant such as Arby’s would benefit from reducing turnover of cooks and cashiers?
The Global Automobile industry reviews the state of play in the global automobile industry in 2009, which can easily be expanded through online resources to the current time. The case describes the economics of the industry. Three main Business-level..
Resolve Problem with α = .1 and β = .8. Using MSE, determine which smoothing constants provide a better forecast. Use trend-adjusted exponential smoothing to forecast the firm's August income. Assume that the initial forecast average for February is..
PBK uses 50 bags of whole bean coffee every month, assume demand is steady throughout year. PBK has signed contract to purchase coffee from Phis Roasters for price of $25 per bag and $85 fixed cost for every delivery independent of the order size. Th..
What percentage of cost of a Dell computer reflects inventory costs? Assume Dell’s yearly inventory cost is 40 percent to account for the cost of capital for financing the inventory, the warehouse space, and the cost of obsolescence.
Stephen Muka owned U.S. Robotics. He hired his brother, Chris, to work for the company. His contract promised Chris $1,000,000 worth of Robotics stock at the end of the year “provided you work reasonably hard and perform satisfactorily…” Chris worked..
An on-line retailer that sells home and children’s items, such as children’s furniture, clothing, and toys, was seeking a way to reach a new audience and stop the declining sales and revenue trends it was suffering. Should the retailer pursue this ne..
A twenty-five-year-old, single American manager has just accepted a transfer to a job in China. She is excited about going to China, as she has never been there before. After all, she loves Chinese food! You have been asked to prepare her for the cul..
Discuss the similarities and differences in sourcing strategies for materials vs. services.
Acquiring information processing technology for supply chain management. Would slavery exist in a communist society?
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